Swanson Studio led product photography for a portfolio of Nike innovation launches, delivering still assets across Nike Mind, Aero-FIT, and Project Amplify.
Spanning neuroscience-based footwear, advanced cooling apparel, and a powered system for running and walking, the products represent distinct expressions of Nike’s athlete-centered approach to science, design, and performance.
A unified visual language was developed across footwear, apparel, and technology, balancing consistency at the portfolio level with the unique construction and functionality of each innovation.
Production, capture, and post-production focused exclusively on product imagery, using controlled lighting, precise composition, and detailed image refinement to articulate material structure, engineered components, and defining technical features across the collection.
Nike: James Dolence
Everett Vangsnes
Kaitlin Ward
Avida Jackson
Nathan Plowman
Jan Raken
Brandon Rodriguez
Amie Achtymichuk
Adriano Furtado
Sarah Kim
Photographer (Stills): Tyler Ashlock
Photographer (Stills): Cam Smith
DIT (Stills): Sam Ortega
DIT (Motion): Sean Rawls
1st AC: Jared Rogers
1st AC: Jesse Tobler
1st Assistant: Cameron Briggs
1st Assistant: Edgar Salmeron
Senior Producer: Chris Lawson
Production Coordinator: Rebecca Miller
Production Assistant: Theo Karlsen
Post Producer: Fran O'Connor
Ethan Tran
Ina Silva
Product Stylist: Todd Templeman
Product Stylist: Birte Von Kampen
Wardrobe: Elena Crowson
HMU: Kylie Sallee