Microsoft Commercial Design Studio

Client

MICROSOFT

Capabilities

[PRODUCTION] [CAPTURE] [POST PRODUCTION]

Overview

Swanson Studio partnered with Microsoft Commercial Design Studio to produce a promotional reel and still imagery exploring a more expressive and human-centered approach to enterprise brand visuals.

The work moves beyond static depictions of workplace environments, instead capturing moments of energy, connection, and self-expression to reflect a more contemporary visual language.

Approach

Production and capture were designed to emphasize movement, atmosphere, and emotion across both stills and motion, creating a cinematic framework that prioritizes lived-in moments over staged interactions.

The resulting imagery draws from research-driven insights to reframe enterprise photography, focusing on authenticity and differentiation while maintaining a cohesive, campaign-ready system.

Client

Microsoft Commercial Design Studio

Capture

DP: Cameron Smith
Photographer: Sam Ortega
Photographer: Paul Wegman
Photographer's Assistant: Josh DeAngelis

Production

Producer: Wendy Bryant
Project Manager: Stacy Mutnick
Managing Director: Jenny Leahy

Creative

Executive Creative Director: Douglas Montague
Creative Director: Kelly Anderson
Designer: Jim Balch
Animator: Thomas Nichols

Post Production

Editor / Color: Joshua Soto
Retoucher: Jolene Taschner

Strategy

Strategy: Brandon Larson

Other

Other: Claire Delaney