Nike—ACG Ultrafly

Client: Nike
Photographer: Tyler Ashlock
Director, Global Brand Creative Production: Noah Stanik
Lead Designer, Global Brand Creative: Sergio Martinez
Specialist II, Brand Creative/Brand initiatives: Imani McIntosh
Content Producer: Chrysi Diamond
Project Coordinator: Evan Marx
1st Assist/DIT: Cameron Briggs
Product Stylist: Marcus Fischer
Senior Producer: Wendy Bryant-Giles
Production Coordinator: Rebecca Miller 
Post Producer: Clara Seasholtz

Swanson Studio partnered with Nike to capture the next evolution of trail innovation: the ACG Ultrafly.

For this production, we photographed a prototype of the silhouette after it had been worn and tested in real race conditions by Nike athlete Caleb Olson, a member of the All Conditions Racing Department and the recent winner of the Western States Endurance Run.

This authenticity-forward shoot emphasized the texture, wear, and real-world performance etched into every scuff. The resulting visuals underscore Nike’s commitment to innovation and the ACG ethos: gear engineered to endure, adapt, and perform wherever the terrain demands.